E-Books

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The other day I went to Border's and Barnes and Noble looking for a book in their computers and technology sections. I was blown away that both stores had dramatically reduced their selections.

The saleswoman at Border's gleefully told me they were scaling back on that department because so many people were switching to e-Books for this kind of material. Border's even promotes the Sony e-book in their stores which I find surprising because 1) these stores need people to come in the store to buy things if they want to continue to exist and 2) computer books cost more than most books, but most people expense them. Promoting e-books seems like a self-inflicted wound. It's their funeral I guess.

However, I can think of three great reasons why e-books don't make sense for me…

1. I can't loan them to others
2. I can't drop them
3. I can't spill coffee on them

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Imposing Limits is the blog of Idea Momentum, a Chicago-based product design consultancy. Most of the time we'll be talking about product design process. Occasionally, we'll provide some words of advice, as well as insights and opinions about the business of innovation.

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